Monday, 1 September 2008


Spite noun
1. a malicious, usually petty, desire to harm, annoy, frustrate, or humiliate another person; bitter ill will; malice.

Can such an ugly feeling generate beauty?

Well, legend has it that Ferruccio Lamborghini, provider of the agricultural machinery that drove Italy’s post war reconstruction, was the recipient of poor customer service from another more established Italian manufacturer. Lamborghini was insulted after complaining about a clutch problem, indicating that a “tractor manufacturer was not qualified to criticize such a highly acclaimed sports car”. Resolving never again to own a car with a prancing horse, the engineer set about creating a rival.

The result was not only in the logo of the car; a charging bull made up of the inverted colors of Ferrari’s prancing horse. Lambroghini became the main counterpart to Ferrari in the Italian sports car business. This began with the Miura in 1966. Named after a Spanish ranch whose bulls have a proverbial attack instinct, the car soon was beloved of film stars and tycoons.

Lamborghini continued producing amazing sports car that rivalled Ferrari, with a tradition of naming cars after famous Spanish fighting bulls. The latest addition was the Murciélago which means "bat" in Spanish. It comes from a bull that survived numerous sword strokes and fought with such passion and spirit that the matador chose to spare its life, a rare honor.

The latest, most powerful and expensive Lambo is the Reventón, which only 20 lucky people will own as reports indicate that no more than 20 examples will be manufactured. Reventón means "burst" in Spanish, and it is named after a bull who was best known for killing a famous bullfighter.

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